Mizzou unlikely to sell football stadium naming rights before 2026 season

COLUMBIA, Mo. — A little more than three months after starting its search for a corporate partner and a little over three months away from the start of the 2026 college football season, the University of Missouri has not yet found a corporate buyer for the naming rights to its football stadium.

And while the search for a sponsor is ongoing, it’s at this point unlikely that MU’s Memorial Stadium will be introduced as anything different when the Tigers kick off Sept. 3 against Arkansas-Pine Bluff.

COLUMBIA, Mo. — Spring was not a pretty season around the University of Missouri’s ballparks.

The school’s diamond sports once again struggled in 2026, raising questions of coaching changes and what’s to come for Mizzou baseball and softball in a conference that values both sports.

Another coach might get the benefit of the doubt. Someone else might get to spin it that he’s taking things to a ridiculous level to point out the farcical nature of the larger system. By shining the spotlight on college basketball and making everyone take a hard look at the current climate, he’s forcing change.

However, LSU’s Will Wade isn’t that guy. His track record hardly presents him up as a champion of the greater good. He’s the coaching embodiment of a term popularized by late comedian and actor Charlie Murphy on “Chappelle’s Show.” Wade is the definition of a “habitual line stepper.”